Power Panel: Re-Energize Your Content & Email Marketing
A virtual panel discussion featuring Marketing Pittsburgh’s industry experts. Sponsored by WEBBULA.
About the Panelists
Moderator: Laurie Barkman
Laurie Barkman is the CEO of SmallDotBig. She works with with entrepreneurs and companies (small to big) to develop strategies for innovation, transition, and growth. She is the former CEO of GENCO Marketplace (acquired by FedEx), and was the CEO & Managing Partner at Topanga Partners - a boutique private equity firm. She has 20 years of digital marketing experience driving growth at corporates and startups including American Eagle Outfitters, The Art Institutes, and Resumator/JazzHR. Laurie is an Adjunct Instructor of Entrepreneurship at Carnegie Mellon, and an Advisory Board Member of Safety io, a corporate startup at MSA. She also hosts the Succession Stories podcast, featuring interviews and insights for next generation entrepreneurs.
Steve Wagner
Steve Wagner is Senior Marketing Manager for Webbula. He has over 15 years experience in marketing with a focus on demand generation, digital marketing, and account-based marketing programs. He's previously lead these efforts across several software and professional services organizations including Plus Consulting, Sales Performance International (now Richardson Sales Performance), ShowClix, and Ariba.
Scott Rogerson
Scott is Chief Executive Officer at UpContent, a content curation platform leveraged by marketing, sales, and communications teams to surface and triage trustworthy articles to measurably increase engagement - without the manual, ad hoc, and duplicative efforts faced by many organizations. Prior to founding UpContent, Scott ran a Pittsburgh marketing agency, spent some time in private equity, and spent over five years in consulting.
Carolyn Keller
Carolyn Keller is the founder of Curio412 a social sector consultancy for mission-driven organizations including non-profits, foundations, and social businesses. She was named one of Pittsburgh's 2019 30 Under 30 and serves as an advisor for the McCandless Northern Allegheny Heritage Center, Past-President of the Pittsburgh Philharmonic, and a member of the Pennsylvania Cultural Resilience Network.
Robb Luther
Robb Luther is a Partner at Pittsburgh Internet Consulting where he has been a strategic lead for client growth. Pittsburgh Internet Consulting is a HubSpot Platinum partner and an Inbound Marketing Agency specializing in B2B.